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Mobile activity by country US EU FR DE IT ES UK
Watched video 4.2% 5.1% 5.0% 2.5% 6.0% 7.7% 5.1%
Listened to music 5.7% 15.8% 12.9% 15.0% 13.3% 20.0% 18.9%
Accessed news/info 12.6% 9.1% 9.2% 5.2% 7.6% 7.5% 15.5%
via browser
Received SMS ads 20.6% 53.3% 64.8% 34.3% 59.4% 72.4% 42.2%
Played downloaded game 9.1% 8.7% 4.0% 7.6% 8.7% 13.0% 11.0%
Accessed downloaded 4.2% 2.6% 1.3% 2.2% 4.0% 2.5% 3.3%
application
Sent/received photos or videos 20.5% 27.5% 24.3% 21.7% 31.3% 31.7% 29.7%
Purchased ringtones 9.7% 4.3% 4.3% 4.2% 4.6% 4.6% 3.7%
Used email 11.6% 8.3% 6.7% 6.9% 10.2% 9.0% 9.1%
Accessed social networking 3.6% 2.2% 1.7% 1.4% 1.9% 2.4% 3.6%
sites
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