Creating and Maintaining an Audience




How to Get Repeat Visitors for Your Website




There are two types of visitors to a site: new visitors and repeat visitors. In this article, Maki provides insight into how to create an online place that people will want to return to.




Give Your Readers Room to Participate in Your Blog




If you are having a hard time getting visitors to leave comments, read this article by Problogger Darren Rowse that explains how you can gently encourage and engage your readers, and build a reputable online presence.




10 Free Ways to Get Blog Exposure, New Readers and Success




There is much you can do if you want to spend money on getting exposure on the Web, but what can you do to increase exposure without having to pay one cent?




Analyzing Your Site




Analytics On The Cheap: Six Free Stats Packages for the Startup or Small Business Owner




If you’re not analyzing your website, you should be. Tamar Weinberg describes six free statistics packages and explains how they can help your business.




Competitor Analysis to Build Traffic and Links




Having an analytics package isn’t enough. You need to understand how they work so you can perform competitor analysis and use the results effectively to grow your own site.




Website Grader




Website Grader measures your site’s marketing effectiveness. It gives you a score that incorporates information from Alexa, PageRank, Technorati, Del.icio.us, and offers information about the health of your site (how many links in, from where, etc). Good for an overview, but will never replace a professional SEO audit. Read Michael Gray’s post Why Website Grader is a Bad Idea for more information.




Check your Google PageRank




Type in your URL and your Google PageRank will be displayed.




Google Webmaster Tools




See how Google crawls your site and any problems it’s having; you can also see how your site is performing here.




DNScoop




DNScoop attempts to estimate the value of an established website or a domain name, by using factors such as; links, popularity, age, pagerank and traffic of the domain.