Sanjeev Kumar Blog on Web Design and Technologies
Blog offering website designing, website development, digital media marketing, social media strategies, facebook application development and services for online branding.
How CONTENT COMUNITIES WORK
Content communities look a bit like social networks – you have to register, you get a home page and you can make connections with friends. However, they are focussed on sharing a particular type of content. For example,
Flickr is based around sharing photography and is the most popular service of its kind in the UK. Members upload their photos to the site and choose whether to make them public or just share with family and friends in their network. Thousands of groups have formed on Flickr around areas of common interest. There are groups dedicated to particular graffiti artists, towns, sports and animals. If you work for a reasonably well-known brand it is worth taking a look to see if there is a Flickr group about you – there are groups for motorbike brands, consumer electronics brands and even the cult notebook brand Moleskine. As testament to its enormous success, Flickr was bought by Yahoo! in 2005 for an estimated US $30 million9.